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​It All Began on the Santa Fe with David Marquet

Captain Marquet served in the U.S. submarine force for 28 years. After being assigned to command the nuclear powered submarine USS Santa Fe – then ranked last in retention and operational standing – he realized the traditional leadership approach of "take control, give orders," wouldn't work.
He "turned his ship around" by treating the crew as leaders, not followers, and giving control, not taking control. This approach took the Santa Fe from "worst to first," achieving the highest retention and operational standings in the US Navy.
David Marquet and Stephen R. Covey on the USS Santa Fe
Captain Marquet later named this leadership practice Intent-Based Leadership.
Captain Marquet is the author of Turn the Ship Around! A True Story of Turning Followers into Leaders and Leadership Is Language: The Hidden Power of What You Say - and What You Don't.

In 2021, we founded Intent-Based Leadership International to bring the principles and practices of Intent-Based Leadership to organizations across the world. It's a leadership movement - and it's working!

Meet Our Global Team

Peter Russian

Chief Executive Officer

IBL Certified Specialist

Massachusetts, USA

Nicola Russian

Chief Operating Officer

Finance Director

IBL Certified Specialist

Applied IBL Coach

Massachusetts, USA

Surend Dayal

Surend Dayal

Chairman

Honorary Professor, Australian National University

Barrister, NSW, AU

L. David Marquet

Author of Turn the Ship Around 

Founder of Intent-Based Leadership

Retired Captain of the USS Santa Fe

Keynote Speaker

Chuck Dunphy

IBL Ambassador

Former Officer on USS Santa Fe

Sales and Contracts Director

Keynote Speaker

Intro to IBL Facilitator

Florida, USA

Andy Worshek

Former Chief on USS Santa Fe

Keynote Speaker

Masterclass Facilitator

Wyoming, USA

Martha Leishman

Associate IBL Certified Specialist

Project Director

Coach for Client's IBLI licensed Facilitators and Field Coaches

Ally MacDonald IBL Specialist IBLI.com

Ally MacDonald

Associate IBL Certified Specialist

IBLI-E & IBLI-U

Online Learning Manager 

Coach for Client's IBLI licensed Facilitators and Field Coaches

Matt Lynch

Associate IBL Consultant

IBL Certified Specialist

Research Analyst and Design Lead IBLI 3D and Barometer

Coach for Client's IBLI licensed Facilitators and Field Coaches


Michelle Schultz

Associate IBL Consultant

IBL Certified Specialist

Coach for Client's IBLI licensed Facilitators and Field Coaches

Stevie McQuillan

Stevie McQuillan

Associate IBL Certified Specialist

Coach for Client's IBLI licensed Facilitators and Field Coaches

Thiri Holebrook

Associate IBL Certified Specialist


Amy Mills

Amy Mills

Finance Manager

Florida, USA

Sandy Wilmer

Sandy Wilmer

Corporate Services Manager

Marketing Manager

Florida, USA

Intent-Based Leadership International (IBLI) is a leadership consulting organization that supports teams and organizations in applying the principles of Intent-Based Leadership, a model developed by former U.S. Navy submarine captain David Marquet.


Our work centers on the idea that leadership is not about giving orders - it's about creating an environment where people are trusted to think and act for themselves. The Intent-Based Leadership approach focuses on three key conditions: clarity, competence, and control. When these are present, individuals at every level can make better decisions and take greater ownership of their work.


IBLI is certified to deliver training and consulting in the Intent-Based Leadership™ method. We offer leadership consulting, workshops, coaching, and online learning to help organizations build cultures of trust, accountability, and engagement.

We work with clients around the world in industries such as financial services, healthcare, technology, and manufacturing. Our programs are designed not just to train leaders, but to build internal capacity - equipping teams with the tools and language to sustain change over time.


Many organizations that adopt Intent-Based Leadership are seeking to move away from traditional command-and-control models. By shifting focus from controlling people to improving the environment in which decisions are made, teams become more adaptive, collaborative, and resilient.


Our team includes certified consultants and experienced leadership coaches who are deeply familiar with the work of David Marquet and committed to helping organizations apply his approach in practical, measurable ways.